Thursday, January 3, 2013

Ford EcoSport may Surprise India

Ford India, the Indian subsidiary of the US based leading auto giant Ford Motors, is all set to surprise the Indian customers with its yet another competitive product – Ford EcoSport – with its unbelievable fuel economy and a fascinating futuristic look. Reports claim that the car will be showcased at the forthcoming Delhi International Auto expo where a large number of car enthusiasts will be waiting this model to be unveiled. The company had recently revealed a teaser image of this Sports Utility vehicle, which is initially targeted at the mileage and price conscious markets like India. Later on, the company plans to make the EcoSport a global product in its line-up across the globe.

The Ford EcoSport is Ford's B platform based SUV, which is expected to come powered by highly efficient 1.0 liter turbocharged Ecoboost (direct injection three cylinder) engine. The SUV is also expected to be carrying a 90 bhp 1.5L turbo diesel engine that will be a higher segment version of the vehicle. A five speed gearbox will be standard in among all variants of the vehicle in the Indian market. While the petrol variant of the car is expected to deliver a fuel economy of 18 to 20 km per liter, the diesel variant of the car will possibly be delivering a mileage of up to 23 km per liter.

The Ford EcoSport is claimed to the highly fuel efficient as well as very low at carbon emission. It is a passenger utility vehicle which is based on the Ford Fusion crossover. After the successful Ford Figo, the Ford EcoSport is expected to be the next big thing in the company's India portfolio, and is expected to even surpass the success of the Figo model. However, a few reports published in the recent weeks, claim that the EcoSport will be a Fiesta based SUV. Taking into consideration the Fiesta platform, the Ecoboost SUV will possibly be available in only front wheel drive option, not carrying an all wheel drive option.

Though the company is yet to reveal the details of this prospective model in the Indian auto market, but the market watchers are expecting something very competitive this time. Ford India has already expertise in analyzing the needs and requirements of the Indian buyers, as it has been selling its compact hatchback in the country for more than 20 months now.

Recently, a few images of the much awaited Ford EcoSport model were got leaked at the company's website page, which was under maintenance. The pictures were almost same as previously seen at the Ford's Brazilian and Chinese website.

As far as the design of the vehicle is concerned, the EcoSport will be blessed with Ford's next generation, ‘Kinetic' design language. This is the same design signature which will be seen in the Ford upcoming products like Fiesta, Focus and Kuga compact SUV (coming in March 2012). Moreover, the model is claimed to be carrying a length of less than 4 meters, making it qualify for the lesser excise duty segment in the Indian market. The length of less than 4 meters will help the company in pricing the EcoSport model more competitively.

The Ford EcoSport will be creating a segment of its own in the Indian auto market, as so far these kinds of fuel efficient SUVs haven't been debuted in the Indian market. So, ready to be surprised, as the unveiling of the EcoSport is just a few days away.

Article Source : http://www.articlesbase.com/cars-articles/ford-ecosport-may-surprise-india-5810511.html